Choosing a domain name is important point to be considered when you start thinking of creating your website. However its not difficult task but your decision of choosing the domain name can make or break your website. As your domain name comes first part of your website which can makes your visitors to know what your website is all about even without visiting them through your websites. Also having good domain name according to your business is a great marketing tool. Choosing a suitable domain name for your website is an important as the quality of the products that you wish to sell through your website. A SEO friendly domain name is a great way to achieved success in your business. A domain name should be easy to memorize by your customers and must be related to your business. Your domain name should reflect about your business. If you are targeting the audience to your website through word of mouth and advertising then it’s important to choose the domain name that the people will find it easy to remember. Here I am going to discuss you some handy tips for choosing a domain name. You may wish to consider the following tips while choosing your domain name and hope this will useful to you while starting your research.
Keyword Rich:
If you are constructing a domain name by finding keywords then try to get the keyword which describes your product or website.
- Find out the keywords that are popular in searches
- Are not listed in too many competing websites
- Try to search the keyword which is most popular through the tools like word tracker
- You can find the competition for keywords that how many pages have been retrieve for a keyword.
- Try to avoid a keyword which is targeted mostly over billions of pages. Its easy to get to the top of Google listing for the word that have been targeted less than 2-3 millions of pages compare to the words that display over 100 millions of pages in Google.
Buying existing domain name :
There are many domain name that are registered by someone and are not been used, and they are available for sales. Whether buying an existing domain name a good choice comparing with registered a brand new domain? this is the question asked by many of them and the answer is, YES. It will benefit as it will have the traffic that has flooded previously. You can imagine that there are some customers of the previous owner of the domain who may not know that the domain is not renewed. So they will visit to the domain and it will be you who will enjoy the traffic to your site due to the hard work done by previous domain owner. However there is one thing you should keep in mind before buying the existing domain name that is it may be not been punished by the search engine for the inappropriate SEO tactics or black hat techniques. It will not help you at all as it will be hard to get your website indexed again even you are going to invest lot of money on SEO and promotion. You will not receive any outcome.
Simple and Short is better :
Good domain names are easily memorable and easily typed. Generally this means keeping them short as longer domains are often harder to remember.
Hyphen:
It’s always best to avoid the hyphens in your domain name. I would agree with using hyphen in domain name has advantage for the search engine to distinguish the keywords and making your website more SEO friendly. But the disadvantage is that it is hard to remember hyphen when typing you may run the risk of sending your site’s visitors to your competitor’s websites.
Top level domain :
Top level domain(TLD) portion is the tail of your domain name. It is important for knowing the difference between each top-level domain when choosing your domain name.
.com- domains are more commonly found in business/commercial use. There are lots of businesses which use this top level domain. Its mainly intended for commercial use.
.net – destined for Internet Service Providers.
.org – destined for non commercial website, but used by organizations for ex. NGO
.edu – generally use for educational institutes
.gov – Generally used for government agencies
.biz – This is a new TLD for businesses; ‘.biz’ is intended to be an alternative to the ‘.com’.
.info – This is also new, and is freely available to anyone with a business
If you do not need to attract customers from outside your own country or you are offering something country specific then a geographic domain name is the best choice. i.e if your target is only for specific country level and your business that is based in that country then it wised to choose country specific top level domains i.e. .uk , .co.uk for the United Kingdom, .au for Australia, .ca for Canada, .de for Germany, .in for india, .cn for China, etc…
Consider Spelling Mistakes
Consider mistakes people will make when typing your web site address and how your domain name sounds. A common mistake comes from double letters, so try to avoid those if possible. Some visitors may also try the singular form instead of plural. It’s best to avoid such problem by creating a list of every possible mistake you may find and register domain names which include these mistakes.
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Choosing a domain name is important point to be considered when you start thinking of creating your website. However its not difficult task but your decision of choosing the domain name can make or break your website. As your domain name comes first part of your website which can makes your visitors to know what your website is all about even without visiting them through your websites. Also having good domain name according to your business is a great marketing tool. Choosing a suitable domain name for your website is an important as the quality of the products that you wish to sell through your website. A SEO friendly domain name is a great way to achieved success in your business. A domain name should be easy to memorize by your customers and must be related to your business. Your domain name should reflect about your business. If you are targeting the audience to your website through word of mouth and advertising then it’s important to choose the domain name that the people will find it easy to remember. Here I am going to discuss you some handy tips for choosing a domain name. You may wish to consider the following tips while choosing your domain name and hope this will useful to you while starting your research.
Keyword Rich:
If you are constructing a domain name by finding keywords then try to get the keyword which describes your product or website.
Find out the keywords that are popular in searches
Are not listed in too many competing websites
Try to search the keyword which is most popular through the tools like word tracker
You can find the competition for keywords that how many pages have been retrieve for a keyword.
Try to avoid a keyword which is targeted mostly over billions of pages. Its easy to get to the top of Google listing for the word that have been targeted less than 2-3 millions of pages compare to the words that display over 100 millions of pages in Google.
Buying existing domain name :
There are many domain name that are registered by someone and are not been used, and they are available for sales. Whether buying an existing domain name a good choice comparing with registered a brand new domain? this is the question asked by many of them and the answer is, YES. It will benefit as it will have the traffic that has flooded previously. You can imagine that there are some customers of the previous owner of the domain who may not know that the domain is not renewed. So they will visit to the domain and it will be you who will enjoy the traffic to your site due to the hard work done by previous domain owner. However there is one thing you should keep in mind before buying the existing domain name that is it may be not been punished by the search engine for the inappropriate SEO tactics or black hat techniques. It will not help you at all as it will be hard to get your website indexed again even you are going to invest lot of money on SEO and promotion. You will not receive any outcome.
Simple and Short is better :
Good domain names are easily memorable and easily typed. Generally this means keeping them short as longer domains are often harder to remember.
Hyphen:
It’s always best to avoid the hyphens in your domain name. I would agree with using hyphen in domain name has advantage for the search engine to distinguish the keywords and making your website more SEO friendly. But the disadvantage is that it is hard to remember hyphen when typing you may run the risk of sending your site’s visitors to your competitor’s websites.
Top level domain : Top level domain(TLD) portion is the tail of your domain name. It is important for knowing the difference between each top-level domain when choosing your domain name.
.com- domains are more commonly found in business/commercial use. There are lots of businesses which use this top level domain. Its mainly intended for commercial use.
.net – destined for Internet Service Providers.
.org – destined for non commercial website, but used by organizations for ex. NGO
.edu – generally use for educational institutes
.gov – Generally used for government agencies
.biz – This is a new TLD for businesses; ‘.biz’ is intended to be an alternative to the ‘.com’.
info – This is also new, and is freely available to anyone with a business
If you do not need to attract customers from outside your own country or you are offering something country specific then a geographic domain name is the best choice. i.e if your target is only for specific country level and your business that is based in that country then it wised to choose country specific top level domains i.e. .uk , .co.uk for the United Kingdom, .au for Australia, .ca for Canada, .de for Germany, .in for india, .cn for China, etc…
Consider Spelling Mistakes
Consider mistakes people will make when typing your web site address and how your domain name sounds. A common mistake comes from double letters, so try to avoid those if possible. Some visitors may also try the singular form instead of plural. It’s best to avoid such problem by creating a list of every possible mistake you may find and register domain names which include these mistakes.